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Best Multi Brand Designer Favourites Fashion Insider Favourites Top 5 London stores View All Shops

  • Best Multi Brand

    London's reputation as a shopping captial continues to inspire, with an ever growing list of fantastic shops to visit whilst in London.

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  • Designer Favourites

    Favourite London stores by London designers. We ask designers to reveal their favourite fashion and lifestyle stores. The upshot? Inspiring shopping destinations to add to your must-visit list.

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  • Fashion Insider Favourites

    Where to head for leopard print vintage or coconut macaroons? Ask a Fashion Insider. Here, they open up their address books to share their favourite, off the beaten track destinations.

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  • Top 5 London stores

    From its portfolio of polished department stores, to cult destination shops and offbeat quirky boutiques, London has fast tracked to become one of the world's greatest shopping capitals.

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  • Alice & Astrid

    Area: Notting Hill

    This tiny boutique mainly showcases the label’s beautiful, uniquely printed lounge and nightwear. Alongside this it also stocks a good selection of accessories, candles and pampering products.

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  • Darkroom

    Area: Fitzrovia

    “I absolutely love this new concept store that opened at the end of last year. They have an eclectic mix of interior and unusual accessories. I last bought amazing hand knitted wool poufs; but if I could afford it, I ...

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  • Eco Age

    Area: Chiswick

    Hailed as Britain’s first ecological destination store this new venture opened in January 2008 and is part owned by actor Colin Firth and his wife Livia. Not just about selling green products, the store also offers advisory and improvement services ...

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  • Equa

    Area: Islington

    A womenswear boutique, Equa is dedicated to providing fashion-conscious apparel and accessories that are produced only under the principles of fairtrade. All of the designers including the fabulous footwear brand Beyond Skin, People Tree and Edun, are carefully selected, based ...

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  • Iris

    Area: South London

    “It’s always when I’m not looking for clothes that I find the best pieces and almost every time I visit Iris I leave with something. Isabel Marant and APC are my favourites here. I last bought a black silk shirtdress ...

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  • Maiden

    Area: East London

    “This is one of those really cute places that has fun stuff you never knew you needed. I last bought Oscar Wilde children’s books for my niece.”
    Louise Gray, Designer ...

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  • SHOWstudio Shop

    Area: Mayfair / St. James's

    “I can’t not mention SHOWstudio SHOP, because it offers rare and bespoke artefacts - either hand-picked from iconic fashion shoots and catwalk shows, or custom-made in house (the first example being a one-off dress handmade by Gareth Pugh). Curated as ...

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